Home | News | World News | Kim Kardashian's company is being sued for $100M 

Kim Kardashian's company is being sued for $100M 

  • Kim's company Kimsaprincess Inc. and LuMee were slapped with a patent infringement lawsuit on Monday
  • Snap Light is suing them for $100 million claiming they first invented the illuminated smartphone case
  • Snap Light says a man named Hooshmand Harooni filed the patent in 2013 and licensed his invention to the company
  • They are now accusing LuMee of ripping off their product and claim Kardashian is robbing them of profits because she endorses the product on social media
  • Kim has been very vocal with her promotion of the LuMee product and regularly mentions it to her hundreds of millions of social media followers 

By Dailymail.com Reporter

Published: 19:35 EDT, 31 July 2017 | Updated: 01:22 EDT, 1 August 2017

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Kim Kardashian's company has been hit with a $100 million lawsuit over her endorsement of the illuminated smartphone case LuMee that boasts of taking perfect selfies.

Kimsaprincess Inc. was slapped with a patent infringement lawsuit in California on Monday by Snap Light who claim they first created the selfie case and Kim is robbing them of profits.

According to the complaint, Snap Light says a man named Hooshmand Harooni filed the patent in 2013 for an 'integrated lighting accessory and case for a mobile phone device.' 

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Kim Kardashian's company has been hit with a $100 million lawsuit over her endorsement of the illuminated smartphone case LuMee (above) that boasts of taking perfect selfies 
Kim Kardashian's company has been hit with a $100 million lawsuit over her endorsement of the illuminated smartphone case LuMee (above) that boasts of taking perfect selfies 

Kim Kardashian's company has been hit with a $100 million lawsuit over her endorsement of the illuminated smartphone case LuMee (above) that boasts of taking perfect selfies 

Kimsaprincess Inc. was slapped with a patent infringement lawsuit in California on Monday by Snap Light who claim they first created the selfie case. Their version is pictured above
Kimsaprincess Inc. was slapped with a patent infringement lawsuit in California on Monday by Snap Light who claim they first created the selfie case. Their version is pictured above
Snap Light has accused LuMee, which is endorsed by Kim Kardashian, of ripping off their product with their own version of the selfie case (above)
Snap Light has accused LuMee, which is endorsed by Kim Kardashian, of ripping off their product with their own version of the selfie case (above)

Kimsaprincess Inc. was slapped with a patent infringement lawsuit in California on Monday by Snap Light who claim they first created the selfie case. Snap Light's version of the selfie case is pictured on the left, while LuMee's version is on the right

Snap Light claims Harooni then licensed his invention to the company. 

They are now accusing LuMee of ripping off their product and bullying them into removing their selfie case from the market.

Both companies products retail for roughly the same price, which is around $70.  

Snaplight and Harooni claim they haven't been able to compete in the illuminated selfie case market because of Kardashian's endorsement of LuMee.

Kim has been very vocal with her promotion of the LuMee product and regularly mentions it to her hundreds of millions of social media followers.

Snap Light claims they haven't been able to compete in the illuminated selfie case market because of Kardashian's endorsement of LuMee
Snap Light claims they haven't been able to compete in the illuminated selfie case market because of Kardashian's endorsement of LuMee

Snap Light claims they haven't been able to compete in the illuminated selfie case market because of Kardashian's endorsement of LuMee

Selfie-promotion: Kim has been very vocal with her promotion of the product even using it to take pictures with Hillary Clinton during the election campaign
Selfie-promotion: Kim has been very vocal with her promotion of the product even using it to take pictures with Hillary Clinton during the election campaign

Selfie-promotion: Kim has been very vocal with her promotion of the product even using it to take pictures with Hillary Clinton during the election campaign

She is pictured dozens of times on her account posing for photos using the device and also used it to take selfies with Hillary Clinton during the election campaign. 

Clinton then went on Ellen DeGeneres talk show and spoke about their selfie using the LuMee smartphone case.  

Snaplight has asked the court to force Kardashian to stop promoting the LuMee brand of phone cases, claiming she gets a cut of the company's earnings. 

They are also asking for $100 million in damages to make up for their lost profits.   

Kardashian's rep issued a statement to TMZ regarding the lawsuit.

'The patent lawsuit filed by Snap Light has no merit and is just another attempted shakedown. Kim has done absolutely nothing wrong,' the spokesperson said of the litigation.   

Slapped: Kim's company - Kimsaprincess, Inc. - was hit with a $100 million suit on Monday for her endorsement of the LuMee product. She is pictured above with the phone case
Slapped: Kim's company - Kimsaprincess, Inc. - was hit with a $100 million suit on Monday for her endorsement of the LuMee product. She is pictured above with the phone case

Slapped: Kim's company - Kimsaprincess, Inc. - was hit with a $100 million suit on Monday for her endorsement of the LuMee product. She is pictured above with the phone case

Dangerous game: Snaplight and Harooni say the company stole their patent and then teamed up with the world-class social influencer Kim Kardashian
Dangerous game: Snaplight and Harooni say the company stole their patent and then teamed up with the world-class social influencer Kim Kardashian

Dangerous game: Snaplight and Harooni say the company stole their patent and then teamed up with the world-class social influencer Kim Kardashian

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